Introducing UNI

I'm excited to introduce “Uni,” the mascot created for Unidos MN's campaigns and activities this year. In Minnesota, we take immense pride in our state's unique shape, which often inspires local art. The challenge was to design a representation of the Minnesota state in an embrace, holding a heart, to symbolize our community's warmth and unity.

The color palette for Uni is inspired by Unidos MN's brand colors, ensuring consistency and recognition across our campaigns. Additionally, I ventured into the rubber hose animation style for Uni's design. This style has intrigued me for quite some time, and I was eager to explore its potential in bringing Uni to life.

Uni officially made its debut on February 22, 2024, coinciding with the “Unidos We Build the Future” day at the Capitol. This event marks a significant day of advocacy and community building, and we are proud to have Uni as our mascot leading the way.